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  • Who better than a PhD to Market Science?!

    Lisa Sproul Hoverman, PhD
    Science Writing
    Changing Careers
    Rate this article:

    How does a hardcore biochemist with a penchant for microscopy become a marketing writer for a large software firm?  The answer lies in carefully pursuing your passions, coupled with a strong belief in your abilities. I was an inventor, investigator, researcher and protocol designer from an early age.  My explorations taught me that though I loved scientific inquiry, I enjoyed interactions with new people and novel ideas even more.  As I pursued a career, I thought deeply about how to combine these.  My wonder at extracting the DNA from raspberries, coupled with the formaldehyde smell that permeated my leather jacket from the extra hours I spent with our ‘cat’ (all experienced in high school Advanced Placement Biology Class) was my beacon. I pursued a BS in Biology from a private liberal arts university.  I joined ...